The COVID-19 pandemic has transformed every aspect of our lives including – business, lifestyle, health, economy, and workout, says Scott Capelin – fitness expert. It seems that fitness is one of the many industries that experience the hardest hit with the gym closures and social distancing. However, industry experts have looked for ways to weather the storm and grow stronger amidst it all. Fitness enthusiasts have also looked for ways to stay fit and sane at these trying times. This has given birth to different trends that many believe will rock the post-pandemic life.
We ask industry-expert, Scott Capelin, an established entrepreneur and health and fitness guru, sharing his views on workout trends during pandemic.
At-home fitness equipment are experiencing a massive demand
Spawned by the pandemic lockdowns and gym closures, fitness equipment retailers experience a massive sale more than ever. And while things seem to be returning to normalcy and gyms being opened, many consumers are still enjoying the conveniences that workout from home has to offer. Benches, dumbbells, resistance bands are parts of the many equipment homeowners are stocking at home. Fitness brands that are unknown are also brought to the limelight as consumer demands spike to an all-time high. The pandemic has shed more light on how important it is to make health a priority and they are ready to shell out cash on at-home equipment to stay in shape.
Hybrid experiences becomes the norm
“Before the pandemic, conducting virtual workout classes seems far away into the future. But 2020 has seen an explosion in digital solutions as fitness experts are finding a new way to deliver their services’’, Scott Capelin says. “I believe that the businesses will incorporate more in-person classes and online classes. Fitness enthusiasts have grown used to the convenience and flexibility that hybrid experience is offering and this isn’t stopping anytime soon,” Scott adds. Brands who didn’t have an online presence a few years ago are now embracing digital solutions and in-person service to provide ultimate experience. You don’t have to drive kilometres to gyms. You can always workout during work break or between zoom meetings. Consumers’ interest and mindset are changing and fitness experts are here for it.
Bite-sized work out becomes the way out for a busy schedule
For anyone having a hard time going to the gym due to a heavy schedule or couldn’t work out as they like, a bite-sized workout has been the answer to a crazy life schedule. “I am a huge fan of bite-sized workouts and the idea of exercise “snacks” to keep the blood pumping is a good one. Even if it’s only 12 minutes anytime you have the time. Working out smart doesn’t have to be hard, doesn’t have to be in a fancy gym and they definitely don’t have to be long, “Scott Capelin explains. It’s the little things that add up and studies have shown that smaller sessions of exercise are very effective in keeping diseases at bay.
Gyms are coming up with innovative ways of conducting fitness classes outside
Many gyms are going creative in order to ensure safe workout. Some are practicing the highest standard of hygiene putting down safety measures such as hand sanitizing, wearing of masks and social distancing. Others are going creative to ensure fitness classes still remain an enjoyable one. Fitness is being taken beyond the four walls of the gym to outdoors with social distancing still being practiced. Another trend is the use of bubbles to ensure social distancing while exercising outside. “While it might take some time for the pandemic to be over, fitness experts still need to look for ways to keep clients active and healthy in a world that is battling with COVID-19,” Scott Capelin concludes.